Cross-references and superseded part numbers in your store
How to handle old, replaced and equivalent part numbers in a Shopify parts store, so a shopper with any of them finds the part you sell today.
Guides
Guides for parts and technical stores
How to make a technical catalog easy to search on Shopify. Written for merchants, with examples you can try.
Search filters for technical catalogs: which ones, and where the data comes from
How to choose search filters for a parts store, why one fixed list doesn't fit every product type, and how to get clean filter values from messy titles.
How to make part numbers searchable on Shopify
Why part number searches fail on Shopify stores, where to store SKUs, maker and OEM numbers, and how to test that every format finds the right part.
Quick order: let trade buyers order from a parts list
Why trade and B2B buyers want to paste a parts list instead of searching line by line, and what a good quick order form on a Shopify store needs.
How to reduce "no results" searches in a parts store
Common causes of empty search results in parts and technical stores, and the fix for each: part number formats, synonyms, sizes, typos and missing products.
Search analytics for parts stores: what to look at each week
Which site search numbers matter for a parts store, how to read searches that found nothing, and a 15-minute weekly routine to fix them.
Sizes and units in site search: inches, millimeters and threads
Why 1/2 inch, 1/2" and ½ in don't match in plain text search, how to normalize sizes, threads and ratings, and what to keep as it is.
Writing product titles for a technical catalog
A practical pattern for product titles in parts and technical stores: what to put first, how to write sizes and codes, and what to leave out.