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Trade supplies

Search that speaks trade

Plumbers type 1/2 inch, electricians type C16, fitters type M8x1.25. Tolra reads sizes, threads and ratings the way the trade writes them.

  • Plumbing and heating
  • Electrical wholesale
  • Tools and fixings
  • Fasteners
  • Valves and fittings

What shoppers type, and what goes wrong

Inch fractions in every spelling

Problem

Your titles say 1/2". Shoppers type 1/2 inch, 1/2 in or ½. Plain text search treats these as different words.

With Tolra

Fractions with an inch mark, "in", "inch" or the ½ character are one size. A pipe thread like 3/8 NPT counts as inches even without the inch mark.

Try it: 1/2 inch ball valve →

Thread pitch matters

Problem

M8x1.25 and M8x1.0 are different nuts. A search that ignores the pitch sends the wrong one.

With Tolra

Metric threads are read with their pitch. M8x1.25 finds coarse thread M8, not fine thread M8x1.0.

Try it: M8x1.25 →

Ratings and decimal commas

Problem

1,5 kW, 1.5kW and 1.5 kw are the same motor. 25A and 25 A are the same contactor.

With Tolra

Numbers with units are read as one value, with a decimal comma or point, with or without a space.

Try it: 1,5 kW motor →

Standards are not part numbers

Problem

DIN 933 is in hundreds of titles. If it were treated as a part number, one random bolt would rank first.

With Tolra

Standards like DIN 933 and ISO 4017 are never stored as AI part numbers. They still narrow the search as normal words.

Trade jargon

Problem

viton or FKM, MCB or breaker, gland or cable connector.

With Tolra

Add synonyms once and they work both ways. The search report shows the words shoppers use that found nothing.

Try it: viton o ring 20mm →

Buyers order by the list

Problem

A contractor has 15 lines from a quote and adds them to the cart one search at a time.

With Tolra

Quick order (Pro plan): paste "part number, quantity" lines, check the matches, add all to the cart. A code that fits several products is listed, not guessed.

Try a few searches

These run against the sample catalog on this site.

Try these

Read as Size 1/2″ Word ball Word valve

Products

  • Brass ball valve 1/2" BSP female/female, lever handleVL-BV-12-FF-01 · HaldenSize: 1/2″
  • Stainless ball valve ½ in NPT, 1000 WOGVL-SS-NPT-050 · KaltenSize: 1/2″

Filters from these results Thread: 1/2" BSP 1 Thread: 1/2" NPT 1 Material: Brass 1 Material: Stainless 316 1

For comparison, a simple text match on the same sample finds nothing.

Sample catalog of 40 products with made-up brands. The ranking here is a simplified version of the app's; part numbers and sizes are read by the same code.

What it looks like

How Tolra Search looks in a store and in your Shopify admin. Products and numbers are examples.

Sizes written different ways

1/2", 1/2 inch and ½ in find the same fittings. 60 cm finds 600 mm wiper blades.

The search 1/2 inch bsp elbow finds elbows listed as 1/2" BSP

A trade catalog is full of measurements, and every supplier writes them differently. One feed says 1/2", another 1/2 in, a third 1/2 inch. Shoppers add their own versions on top.

Plain text search compares characters. To it, 1/2" and 1/2 inch share almost nothing. Tolra turns every measurement, in the catalog and in the search, into one canonical size before comparing:

Written asRead as
1/2", 1/2 in, 1/2 inch, ½"1/2 inch
60 cm, 600 mm, 0.6 m600 mm
1,5 kW, 1.5kW, 1.5 kw1.5 kW
M8x1.25, M8 x 1.25M8 thread, 1.25 pitch
20x47x14 mm, 20 x 47 x 1420 × 47 × 14 mm

What stays the way it is

Part numbers. A code like NV-0050-SS or 6204-2RS is matched as a code, ignoring dashes and spaces, but never treated as a size.

Setting it up

  1. Install Tolra and copy your products in.
  2. Search your own catalog with sizes written three different ways. They should give the same results.
  3. Add trade synonyms your customers use. Start with the search report after a week.
  4. On the Pro plan, add the quick order block to a page for trade buyers.

Questions

Which units does Tolra understand?

Lengths (mm, cm, m, inches and fractions), metric threads with pitch, dimensions like 20x47x14 mm, and common electrical and mechanical units: V, W, kW, A, mA, Ah, bar, psi, Nm, Hz, rpm, l, ml, kg, g and K. Lengths in cm and m are compared in mm, so 60 cm finds 600 mm.

Are part numbers changed when sizes are read?

No. Part numbers are never rewritten. A code like 6204-2RS stays a code; only measurements are turned into sizes.

Is quick order on every plan?

No, quick order is part of the Pro plan. On other plans the block hides itself.

Can I push our own brand above others for a search?

Yes. Search rules can pin chosen products to the top of a search, hide products, show a banner, or send the search to a page.

Related guides

Other use cases

Industrial MRO and B2B wholesale

Maker numbers in every format, sizes from drawings, and filters that change with the category. For bearings, seals, hydraulics, motors and spares.

  • Bearings and power transmission
  • Seals and O-rings
  • Hydraulics and pneumatics
  • Motors and drives
  • Maintenance spares

OEM replacement parts

Appliance, vacuum, coffee machine, pool and spa, and small engine parts. Shoppers type the number on the old part; Tolra finds the replacement.

  • Appliance parts
  • Vacuum parts
  • Coffee machine parts
  • Pool and spa parts
  • Small engine parts

Auto partsSecondary

OEM numbers with spaces or dashes, fitment words from your own titles and metafields. No vehicle database is included.

  • Aftermarket parts
  • OEM parts resellers
  • Accessories
  • Workshop supplies

See it on your own catalog

Install Tolra, copy your products in, and search your own part numbers.

Ask for early accessTry it